General

While banner stands and fabric displays are commonly used trade show display products, people rarely buy canopy tents. Marketers often ignore the many ways you can use a canopy tent to promote your product or service at events and trade shows. We list three ways you can make the most of your investment.

• Branded canopies are perfect for maximizing your presence at outdoor events:

If you’re looking for a quick way to promote your brand or product at an outdoor event, try using a custom printed canopy tent. If it is a fun event, you could gift them to stall owners to sell food or drinks. And if it is an exhibition, use these tents to direct people towards your stall. Tents are commonly sold in neutral colors like white, gray, etc. Custom printing them with your logo, color, etc. ensures better visibility and easy recognition. An eye-catching tent is a sure way to get people to notice your brand and company.

• Canopy tents can be used to set up at a quick shop:

Are you setting up shop at the farmer’s market or the local Sunday market? Use these canopy tents to set up shop quickly and sell products. Some of our products can be customized to create a store like feeling, in which you can arrange chairs and tables and have better control over lighting under the tent. The walls can be used to hang displays or pin marketing material.

• Use canopy tents to offer protection from the sun or rain:

If the trade show or event is going to be held on a sunny day, put up a tent with your brand message and logo, and welcome people to take shelter. You could also arrange for free drinking water as well. It ensures people know about your business and even make inquiries about your product or service.

Are you looking for canopy tents and other related trade show displays? Contact us!

Tension fabric displays may be new to the world of banner displays, but their versatility has already made them popular across the world for advertising products, events, services and lots more. While content and design plays a large role in making a banner stand effective, the material on which it has been displayed also has an impact as it should justify the investment. To understand why these tension fabric trade show displays are so popular one has to understand the advantages it provides when compared to traditional materials like vinyl and film.

Lightweight and versatile

Tension fabric displays are increasingly being used during trade show displays as they are easy to carry around and set-up. They are available in both traditional flat form and “pillowcase”  styles that makes the display look modern and eye-catching.

Customized content

Fabric trade show displays are easy to customize to suit your sense of aesthetics and vision. Depending on the response of visitors that have come to your booth during a trade show and commented on their view of your organization, the displays can be changed to make it more interesting with panoramic photographs and colorful graphics. Large, seamless graphics are easy to create with a tension fabric display where they would have to be split into panels with traditional materials or they would be too large to ship.

Easy to arrange and durable

Tension fabrics are now used for many styles of banner stands as well as pop up frames, truss displays, tube frame displays and on a wide variety of mediums for advertisement purposes as they are lighter than traditional displays and the graphic can be folded for storage. This makes them easy to carry around during shows, and easy to pack once the show is over. Fabric graphics are durable and can even be washed if they get dirty.

Appealing and economic

Tension fabrics displays have a clean and stylish look which distinguishes them from traditional displays which sometimes leave seams and wrinkles across graphics. Rich, colorful displays that bring graphics alive are very appealing and do wonders for brand image during exhibitions and tradeshows. Tension fabric trade show displays are cost effective too as they offer several fabric varieties that can be used to create banner displays to fit within almost any budget.

Promotion is an essential part of every business, and banner advertisement is used both online and offline to attract new buyers and to make people aware ofthe brand. Banners have to be of the right size and color to grab attention and memorably inform readers. Here are some essential tips that can improve the success rate of your banners whether they are used for trade show displays, shop displays, or promotional activities in public places.

Focus on attractive description

Banner advertisements are created to tell people about a brand and educate them about the value it can bring into their lives. Effective descriptions in the form of catchy slogans and challenging phrases will encourage people to know more about the firm and its products.

Focus on the purposeof advertisement

Most people tend to forget about advertisements the moment it is out of sight unless it has managed to strike a deep chord or need in them. It is critical to understand the purpose and target audience whose needs will be met from the advertisement before designing a banner to make it effective. Products of established brands should have banners with special offers as their loyal customers need little encouragement to buy their products while new firms have to inform potential buyers about their brand, background, and products.

Focus on call to action triggers

Do you remember the last banner advertisement you saw or the message it was displaying? People are so inundated with banners across various resources that it is hard to keep track and difficult for marketers to make an impact. So besides focusing on color, fonts, and graphics of the banner stand being used to showcase new products in your store’s display window, remember to use words that will act as call to action triggers. These words should have sufficient impact on people walking past to encourage them to examine the store's wares or come back at a convenient time to shop just because they feel that the store has the products they need.

If you’re intending to promote your business at a trade show where there’s going to be a lot of competition, investing in a well design sign will definitely help. High-grade quality banner stands can provide the extra touch which will allow you to display your brand on a superior, retractable banner stand. The benefits are hard to beat for many reasons.

• Attracting Attention

The primary use of banner stands is to grab your audience’s eye with attractive displays containing your business logo, product, or services. The layout should highlight your brand amidst the competitors and should serve in bringing trade show attendees in your direction.

• Number of Varieties

Banner stands differ according to their utility. They are available in a variety of different sizes, from small tabletop banner standsto big retractable banner stands, enabling you to achieve exactly the right impact.

• Affordable

Participating in trade shows, whether as a big business or a small one, can be expensive. That’s why choosing banner stands at reasonable prices is a great idea. The rewards are huge and the investments are generally low and fair.

• Easy Assembly

Most trade show marketing require attractive displays to assemble. A good quality retractable banner stand, from www.tradeshowdisplaypros.com, is extremely easy to both set up and to disassemble, allowing you to make the most of your time at your trade show.

• Portability

Carrying massive amounts of trade show display equipment can be challenging. That’s why it’s best to take advantage of portable retractable banner stands. The quicker and easier you can get going, the better outcome you’ll have at the show.

For your next trade show, go to www.tradeshowdisplaypros.comand browse at our high-quality tabletop and retractable banner standsall at a great value.

In a world dominated by social media and digital marketing, does it make sense to invest in trade shows? Why should you spend thousands of dollars to create brand awareness when a social media consultant can do it for a fraction of that cost? The reason is, with a little ingenuity and a little planning, trade shows can reap great rewards. Here are a few reasons why we think trade shows are worth the effort:

● Statistics Say So:
It has been found that four out of five people attending a trade show will become a potential customer (CEIR: The Changing Environment of Exhibitions). Attendees spend about a number of hours at the show visiting various exhibits. Converting attendees to customers in a trade show is comparatively easier than sales calls. They’re right in front of you!

● Brand Visibility:
If you are a small or medium scale company with a great new product, trade shows are a great opportunity to tell people about your business. Potential clients will be more engaged when they can see the product firsthand. This is much better than placing an ad in a newspaper when in all likelihood your brand is going to be buried under a pile of news content.

● Directly Meeting Potential Clients:
An effective sales team can encourage attendees to use the product and experience its benefits firsthand. Since a majority of attendees are qualified buyers, you have higher chances of making a sale. But because you only have one chance to impress, make sure to do your best by using well-trained staff and effective trade show display products.

Looking for quality trade show displays like banner stands and fabric displays? Call us!

Banner stands are very popular as trade show displays and exhibitions. They come in a wide range of widths, heights, materials, and price ranges. However, their uses aren’t just limited to exhibitions and trade shows. We list five uses for you:

● To Give Directions:
Banner stands in airports or office lobbies can be used to guide visitors and give directions. This is especially useful if you are in a busy place where people are likely to get lost. Put out banner stands to make it easy for people to find their way.

● Weddings:
Using banner stands at weddings may seem a little odd, but they’re very useful. For example, if setting up photo booths is too expensive and beyond your budget, set up a banner wall with a creative wedding theme. Your guests can use this as a backdrop to see some great photos. You can also place pictures of the bride and groom on tabletop banner stands and use them as centerpieces. Or you could use tabletop banner stands to tell people what’s on the menu.

● Announce Specials:
Got a Friday night special planned at your restaurant? Use a banner stand to showcase your menu. You can also use them outside your business to announce promo sales and other discounts. Are you a party caterer? Don’t waste money on visiting cards; use a banner stand to reach potential clients!

● Welcome Signs:
Impress your visitors with cool welcome signs displayed on banner stands. They make for the perfect branding opportunity before the customer even sets foot inside your store.

● Explanatory Tools:
Setting up a banner stand that explains the features of a product at an exhibition or trade show is an excellent strategy to promote your product. You can also use them as a reference to explain your product’s step by step process.

Looking for banner stands and other trade show displays? Call us!

Participating in a trade show can be expensive and frustrating, but also a useful tool in growing your business. You have to carefully plan what to display and how to display it for the best impact. Here are a few tips we suggest to help you plan a successful trade show:

1. Use Quality Display Products To Make Your Booth Stand Out:

Potential clients are more likely to visit a visually appealing booth. Good quality trade show displays not only look more professional, but they also convey your message clearly. At TradeShowDisplayPros.com, we showcase a wide selection of products for all your business needs including banner stands, banner walls, tension fabric displays, popup trade show displays, counters, kiosks, and canopy tents.

2. Don’t Overcrowd The Booth:

Choose your products wisely. A booth overflowing with too many products is likely to confuse and overwhelm visitors. People visiting your booth should have a clear idea what your message is.  Also, don’t overcrowd your booth with too many staff members. A good rule of thumb is a 10x10 booth needs two people to staff it.

3. Come Up With A Lead Retrieval Process:

Trade shows are great for the potential contacts that the event brings. That is why lead generation is a huge target for companies. You can rent portable scanners to upload all contacts into your system. Have them leave their business card or link them to a special discount offer to your product or service.

4. Pick The Right Staff:

Pick team members who understand the product well and can engage with prospective clients with confidence. Provide talking points and make sure that they can answer any question related to the product. Staff chatting among themselves when a visitor is inside the booth, or eating inside the booth during the exhibition is a strict no-no.

Looking for quality trade show display products? Call us at 877 389 8645 for more information.

The trade show and exhibition market are competitive and crowded. However, they offer plenty of opportunities to participating companies to grow sales and gain exposure. Trade shows can cost thousands of dollars in booth space, displays, and travel expenses. Without a proper budget, companies can waste too much money and time without seeing a significant return. Here’s what you can do to make a trade show profitable and avoid over spending:

• Book Ahead of Time:

Whether you’re looking to book a booth or you are planning to buy a trade show display, last-minute purchases are always expensive. Some services like electrical and cleaning could cost you an extra 10-20% if you do not book in advance. If possible, visit the exhibition venue at least six months in advance so that you have enough time to plan for what you will need for the show. If that’s not practical, get details from the show administrators so you can be properly prepared.

• Book A Booth You Can Afford:

Companies often make the mistake of booking booths that are too expensive. Yes, it is a trade show and you want to impress potential clients. However, with a major portion of your budget taken up on booth space, you have little money to spend on other essential expenses. It is also difficult to break-even with a big booth and the staff to manage it. Rather than large booths, customers are looking for a well-organized booth with products that are well arranged accompanied by knowledgeable staff.

• Consider Booth Structure And Size:

Trade show displays often come in standard and custom sizes. Custom designed trade show displays will be more expensive, where standard size banner stands and fabric trade show displays are very cost effective. For example, back wall displays usually come in a 20 foot configurations, but if you need a custom 18 foot wide display, you’ll need to budget for the extra customization costs. If you have an unconventional idea for your trade show display, speak to us a few weeks in advance – we can help!

Looking for trade show displays? Call us at 877 389 8645 for more information…

Retractable banner stands are incredibly popular as free-standing displays. They're quick and easy to set up, and come in a huge variety of widths, heights and base styles, so it's possible to find a model for almost any trade show space or display need. It was only a matter of time until people started seeing greater potential for these displays by using them together to form banner walls and backdrops.

Portable banner stands have always been popular for making banner walls because they have no base with a mechanism to retract the banner. This allows the banner to be full width of the display so that when multiple banners are placed side-by-side, there's no gap between them. They are still the best option for making a straight banner wall that's virtually seamless, but since they don't retract, the banners must be removed and manually rolled up between uses. This takes time and allows more opportunity for the banners to get damaged, both during the set up and take down, as well as while they are stored. Retractable banner stands don't have this problem, but the bases are wider than the banners themselves, so there would always be a gap between the banners when making a retractable wall.

That's where the Space Link banner stand is unique. It was designed specifically to allow multiple stands to be placed together to form a banner wall, and it has a special design that eliminates the gap between the banners. By having the banner exit the bottom of the base, rather than the top, and angling the shape of the base, the Space Link allows the banner to be the full width of the front of the base. Because of that, when stands are placed together, there is no gap between the banners, making the only virtually seamless retractable banner wall on the market. Because of the slight wedge shape to the base, the Space Link is not a good solution for a straight banner wall, as there would be a larger gap between the banners than with a traditional banner stand. But for a curved banner wall, the angle between the stands is ideal to eliminate the gaps between banners.
The Space Link has some additional features that make it ideal for creating banner walls and backdrops. There are magnetic connectors in the top rails that link the stands together to ensure there are no gaps, and the banner almost completely hides the front of the base and top rail so only the graphic is visible. Other features include a push button release for the lid, a removable roller with both a snap rail and panel strip mounting option, and a deluxe travel bag for each stand. All these features add up to make the Space Link Retractable Banner Stand the perfect model for creating curved banner walls, as well as being an excellent stand for individual use.

We've made the Space Link Banner Walls our special this month to increase the awareness of this unique product. To take advantage of this offer, use the coupon code JAN2016T during checkout to save $100 when either size banner wall is ordered with banners.

As a reminder, we announce our monthly specials first on our social media sites in order to encourage customers to follow us on Facebook, Google+ or Twitter. Be sure to follow us on one of these sites for advance notification of these specials.

Use this link to see our entire collection of Banner Walls and contact us if you have a display in mind that isn't shown on our site.

Our site is dedicated to bringing quality, affordable trade show displays and graphics to the widest possible audience. We've been doing that for over 25 years, but this website is a new way to make our products and services available to even more people.

Trade shows are important in most industries, and for some, trade show success is critical to their business. This puts a tremendous amount of stress and pressure on the people responsible for making sure their business's trade show goes smoothly. We understand this, and it's why we take every order and every deadline seriously, to help relieve some of that stress. Whether it's a small or large job, when customers put their trust in us by placing an order, we do everything in our power to make sure that order is completed correctly and on time. By doing our job correctly, we take the strain off our customers so they can focus on making their trade show successful.

That seems like common sense. After all, that's what we're being paid to do. When shopping online, and the order shows up on time as expected, most of us take that for granted because it's what we paid for. Unfortunately, many companies today don't seem to understand this basic responsibility. New customers often feel they have to constantly follow up to make sure their order is going to be done on time, which makes us realize that they've been trained to do that by the poor performance of our competitors. We've found that a positive side effect of taking pride in our work and actually caring how each job turns out is that it makes for repeat customers who refer their friends and colleagues to us. Simple things like answering the phone, responding quickly to e-mails, helping resolve problems as fast as possible, and providing timely answers to questions are things we do because it's how we believe a professional business should behave, but these are other examples of things that differentiate us in the industry.

Since trade show displays are almost always purchased with a deadline looming, another way we help alleviate stress for our customers is by offering fast standard turn around times and even faster rush options. During checkout, we show the expected delivery date of every order based on what is being purchased and the shipping method selected. We also offer the option of entering a specific due date so our system can select the least expensive shipping method, and if necessary, rush services, that will meet that due date. This is another of the things that makes us different from the competition, and the fact that no one else offers this capability is an indication of the technical difficulty involved. While it doesn't sound ground breaking, with the wide range of products and services we offer, it was a very time consuming and expensive feature to add. But, it's just another example of our commitment to making purchasing trade show displays and graphics from us a stress free experience.

We're happy you've found our site and hope you'll give us a try. We'd love to be your favorite supplier of trade show displays and graphics and promise to work hard earn your business.